What’s happening beyond IT? Moving into next year businesses need to forget about having an IT strategy – to not just survive in the modern world but thrive and stride ahead of the competition, businesses need to have a business technology strategy.
It is important to keep up to date on industry developments in the IT sector but it is critical that you keep abreast of the happenings within your company’s market place. Who are the main players? Who are the competition and what are they doing? What are the current trends and what are the experts predicting buyers will want in the future? What will be the trends next year? How will your company be placed to capitalise on these new opportunities? What will you be doing? What will your customers be saying about you? And how will you know what they have been saying?
Ensure you receive alerts each time your company or any of its investors are mentioned in the news or on the web. Do the same for your direct competition. Subscribe to the industry periodicals. Within all this data will be information that can help you keep your IT systems and services ahead in the market or prevent you from becoming too far behind. You may even find a gem that is the catalyst to an idea, which could revolutionise how your company operates.